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HOW BEST TO TELL YOUR STORY?
1. Why do you want to create a video?
2. Who is your target audience?
3. What are your 3 key messages?
4. What is your ideal timeline?
5. What is your project budget? Doesn’t have to be specific.
8. What emotion are you trying to evoke?
9. What specific visuals should be captured?
10. INTERVIEWS? Who will speak on behalf of the organisation?
11. What questions should the interview subjects BE askED?
12. Where will the video be filmed?
13. What is the ideal video length? (2 minutes, 60 seconds, 45, 30, 15 etc)
14. Will social formats also be required?
15. WILL YOUR CAMPAIGN BE PLATFORM SPECIFIC? (JUST FOR SOCIALS OR WIDER DISTRIBUTION?)

LET'S MAKE IT HAPPEN
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Thank you!
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